Communication in a Web Saturated World

Claim Your Social Media Name – NOW

November 10, 2009 · Leave a Comment

I’ve been advising my clients to register their names at social media sites for a while. Based on an article in Advertising Age yesterday I see even the big boys are ignoring this most basic advice – claim your name in social media NOW before someone else does.

This is the article that caught my attention: GM, Kellogg, Nestle Beat to the Tweet as Squatters Take Over Twitter Names

Social Media Advice: Claim Your Name

If you have not already done so, register your user name on social media sites. Being able to use your name to build your profile or brand is vital to your success on the web and you need to ensure that you own it and register it. Having a consistent image across all social sites allows your followers or devotees to find you and follow you, plus it has the added benefit that you don’t have to remember hundreds of user names.

Use your brand name or determine a name for your brand and register it at every social media site. If you want to establish a profile for one or more experts, determine the user ID for each person and register that as well.

There are several sites that allow you to check if your desired user name is available.

Some sites will not allow your full name and limit the number of characters that you can have, so create a user name that is consistent and easy to remember.

Register it on every site you can find, you’ll never use most of them, but at least you will own the user names and this will stop others from hi-jacking your name.

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Google Analytics Training

November 5, 2009 · Leave a Comment

In response to overwhelming demand, LunaMetrics, a Google Analytics Authorized Consultant, will return to Washington, DC on December 8 and 9 with a new revised curriculum for their acclaimed workshop, “Getting Ahead with Google Analytics” I attended a version of this program last year and it was terrific.

Sessions, specifically designed for beginners, intermediates and advanced users, will cover all the newest tricks and latest developments, and show you how to leverage one of the world’s most powerful analytics tools to gather more meaningful data, analyze it with greater insight, and use what you find to improve your website’s performance.

You can attend for half a day, a whole day or both days and take advantage of special pricing that starts at just $199 for a half day of deep-dive learning.

Find out more and register today! If you have any questions, contact Robbin Steif or call LunaMetrics at 412-381-5500.

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Free Webinars About Social Media

November 3, 2009 · Leave a Comment

Common Knowledge offers free webinars once a  week all year on social networking and social media.  The schedule for the remainder of the year has just been published. 

Topics include: Building a Big Community on Facebook, High Impact Blogging, Making it Big on Twitter, House Social Networks (Building Social Network on your own site) and Social Networking for Higher Ed.

The webinars are free and 1 hour long.

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